Eliud Kipchoge in the Masai Mara Reserve
By Thorn Mulli
Eliud in the Mara
World Marathan Champion, Eliud Kipchoge shares banter with Tourism Cabinet Secretary, Najib Balala as they enjoyed a game drive in the Mara. [Courtesy]

For the very first time, the World’s Greatest Marathoner set foot in the Mara last month, accompanied by his family, to witness the ongoing Great Wildebeest Migration. This comes hot in the heels, of his signing as magical Kenya destination ambassador by Kenya Tourism Board (KTB).

The engagement, which commenced in July 2020, will see Eliud Kipchoge promote Kenya as a preferred tourism destination both locally, regionally and internationally through various campaigns. Speaking during his unveiling as Kenya’s new goodwill ambassador for tourism, President Uhuru Kenyatta in a live link intimated that the entire nation is betting on the Greatest of All Time who coined the phrase ‘no human is limited’ to offer an athletic shot in the arm of a limping industry.

Uhuru praised Kipchoge for choosing to represent his country as a ‘Magical Kenya’ brand ambassador, calling it an act of patriotism. Kipchoge assured the president he would do his best to promote the country as a top travel destination. Notable figures who have since witnessed the seventh Wonder of the world include The Kabaka of Buganda, Ronald Muwenda Mutebi II as well as Baringo Senator Gideon Moi who visited the reserve to drum support for domestic tourism during the Covid 19 pandemic era.